How to Use Amazon Audio Ads
With over 55 million listeners, Amazon Music is one of the leading music streaming platforms out there. Wouldn’t it be great if you could find a way to reach these…
Read More »15 Examples of Great Digital Food Advertisements
With over 660,000 restaurants operating in the U.S. alone, digital food advertisement is an incredibly competitive market. To stand out, you need to combine humor, design, strategy, and user engagement,…
Read More »How to Target Millennials Through Paid Ads
Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even narrowing down what age…
Read More »How Corporate Branding Translates Into Actual Sales
When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Despite this association, corporate branding applies to businesses…
Read More »Are search engines dead in China?
30-second summary: WeChat, a widely-used Chinese app, provides users with a variety of features including messaging, shopping, and more, inevitably affecting the search landscape with the abundance of data and…
Read More »Ecommerce marketing this Independence Day will be tricky: Four must dos
30-second summary: This 4th of July is coming at a time when the US is seeing waves of social justice protests. People who are extremely anxious and frustrated in…
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