How to Optimize Your Google My Business Listing in 30 Minutes
Here are just a few tangible benefits to claiming and optimizing your Google Business Profile: Improved rankings. Google shows Business Profiles in the results for local searches, and well-optimized profiles…
Read More »Data-Backed Ways to Optimize for Google Featured Snippets via @MattGSouthern
New research into Google SERPs reveals the top ways of optimizing pages in order to maximize the potential of earning featured snippets. The post Data-Backed Ways to Optimize for Google…
Read More »Preparing for Google’s Mobile-Only Index
Google has been pushing SEOs and website owners to adopt mobile-first design for at least half a decade, from their mobile-friendly tag and ‘Mobilegeddon’ back in 2015, to their more…
Read More »18 Specific SEMRush Tactics To Find Keyword Opportunities
I’ve been working in SEMRush for years. I finally decided to go through all of the pathways I take in there to find good keyword opportunities. These are all high-probability…
Read More »Google Lets Retailers Customize Product Info in Search Results via @MattGSouthern
Retailers have new ways to control how their products appear in Google search results through the use of robots meta tags and an HTML attribute. The post Google Lets Retailers…
Read More »Bing Ranking Factors Revealed in Update to Webmaster Guidelines via @MattGSouthern
Bing published an updated version of its webmaster guidelines which contains an all-new section on how Bing ranks content. The post Bing Ranking Factors Revealed in Update to Webmaster Guidelines…
Read More »Off-Page SEO: A Reliable Guide To Boost Your Website Authority
Want to rank higher in search results? Here is a comprehensive guide to using off-page SEO to optimize your web pages.
Read More »How to Carefully Craft an Unmatched Link Building Strategy
Have you ever dreamt of your business showing up on the first page of Google? You probably have – and for a good reason. It’s no secret that acquiring a…
Read More »Google Explains Why Field Data is More Reliable Than Lab Data via @MattGSouthern
Google’s Martin Splitt recently gave a detailed explanation of the difference between lab data and field data as it relates to testing tools. The post Google Explains Why Field Data…
Read More »Google Search Console Adds New Data for Recipe Structured Data via @MattGSouthern
Google is updating the Search Console Performance Report with data related to the performance of recipe rich results. The post Google Search Console Adds New Data for Recipe Structured Data…
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