What Is CTR? And How You Can Improve It
Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. If you don’t keep tabs on it,…
Read More »How much impact can visual identity have on your organic visibility?
30-second summary: A visual identity is all the graphic elements that represent your brand making it unique and recognizable When visual identity is build consistently across several channels, it builds…
Read More »SEO for Lawyers & Law Firms: The Complete Guide
But first, let’s answer an important question… SEO (search engine optimization) is the practice of growing a website’s traffic from organic search results. The end result of SEO is more…
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Live Amazon SEO Keyword Research Guide | How To Optimize Listings To Rank on Page #1 (2022)
⚡Learn how to create a successful SEO keyword strategy to get your product ranked on page 1 of Amazon’s organic search results. In this webinar you’ll also… • Learn how…
Read More »How to create B2B content that ranks and drives sales
Content is crucial for just about any B2B business as it drives traffic and convinces your leads to become your customers. No wonder, most B2B businesses are increasing their content…
Read More »Do Large Publishers Have an Unfair Advantage in Google Search? via @sejournal, @brysonmeunier
Five years ago, Google organic search results were dominated by large publishers. Does Google now have more diverse results? Learn more here. The post Do Large Publishers Have an Unfair…
Read More »Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!
30-second summary: Google plans to update its algorithm in 2021 to include a factor called Page Experience. This includes existing Google Search signals such as mobile-friendliness, safe-browsing, HTTPS, and intrusive…
Read More »HTTP vs HTTPS: How Does Your Decision Impact SEO Results?
HTTPS (https://) is HTTP (http://) with the use of an SSL (Secure Socket Layer) certificate. SSL (or TLS) certificates encrypt normal HTTP requests and responses. HTTPS is more secure than…
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