Google Page Experience update is all set to launch in May 2021 – Webmasters, hang in there!
30-second summary: Google plans to update its algorithm in 2021 to include a factor called Page Experience. This includes existing Google Search signals such as mobile-friendliness, safe-browsing, HTTPS, and intrusive…
Read More »HTTP vs HTTPS: How Does Your Decision Impact SEO Results?
HTTPS (https://) is HTTP (http://) with the use of an SSL (Secure Socket Layer) certificate. SSL (or TLS) certificates encrypt normal HTTP requests and responses. HTTPS is more secure than…
Read More »Content marketing fails: How to analyze and improve
30-second summary: Workflow problems can cause a lot of delays in content marketing, use value stream management to figure out the cause. The next common problem is content quality. Use…
Read More »Content creation guide: How to effectively think of SEO at every stage
30-second summary: Content marketing and SEO are like a sailboat and its sail, they need each other. We’re in a time where only nine percent of content actually sees organic traffic…
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