Google Explains Why Field Data is More Reliable Than Lab Data via @MattGSouthern
Google’s Martin Splitt recently gave a detailed explanation of the difference between lab data and field data as it relates to testing tools. The post Google Explains Why Field Data…
Read More »Google Advises Against Using Nofollow Links When Migrating Sites via @MattGSouthern
Google’s team of webmaster trends analysts discuss the intricacies of nofollow links in the first episode of the company’s new podcast. The post Google Advises Against Using Nofollow Links When…
Read More »How to manage a high-performing content marketing team
30-second summary: What’s the difference between a regular content marketing team and a high-performing content marketing team? A high-performing content marketing team creates, promotes, and distributes content that helps not…
Read More »Indexing in Yoast SEO: Show x in search results?
Before a search engine can rank a page or a post, it needs to index it. A crawler must discover a piece of content before it can evaluate if it…
Read More »Google Search Console Adds New Data for Recipe Structured Data via @MattGSouthern
Google is updating the Search Console Performance Report with data related to the performance of recipe rich results. The post Google Search Console Adds New Data for Recipe Structured Data…
Read More »How to Get Results on Social Media Without a Million-Dollar Budget via @GaryLHenderson
Avoiding direct response advertising can help you get greater results. Follow this four-step strategy to better engage with your social media audience. The post How to Get Results on Social…
Read More »10 Ways to Avoid Bad Press via @JuliaEMcCoy
Your online presence can be the reason your brand rises to amazing success or falls hard and fast. Here’s how to avoid the latter. The post 10 Ways to Avoid…
Read More »Facebook Search Results Now Include Wikipedia Knowledge Panels via @MattGSouthern
Facebook appears to be testing the addition of Wikipedia knowledge panels in search results, according to reports from multiple users. The post Facebook Search Results Now Include Wikipedia Knowledge Panels…
Read More »10-Step SEO Audit That Will Help Your Site Rank Better
If you run a business, you simply can’t compete unless you have a website that performs for you. That means that it attracts motivated visitors who are likely to buy…
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