What Is Google AI Mode and How Does It Work?

Does Google’s AI Mode mark a real shift in how search works? There’s a strong case that it does. And all businesses with an online presence need to pay attention,…

Read More »

The 2025 SEO wrap-up: What we learned about search, content, and trust

SEO didn’t stand still in 2025. It didn’t reinvent itself either. It clarified what actually matters. If you followed The SEO Update by Yoast monthly webinars this year, you’ll recognize…

Read More »

Mid-year SEO checkup: What’s working, what’s not? 

Midway through the year is a good time to see how your SEO is holding up. Search habits shift, rankings change, and AI is reshaping how people find information. A…

Read More »

11 Best Search Engines to Use Instead of Google

Google may be the king of search engines. But even kings have their flaws. Despite its immense popularity, Google isn’t perfect. Google’s dominance in the search engine market and data…

Read More »

Do a few companies have a monopoly on the search results?

Online search has become an integral part of our lives. When someone pulls out their phone to do an online search, you want your website to show up first. Because…

Read More »

Bing Employs GPT-4 To Write Custom Search Snippets via @sejournal, @MattGSouthern

Bing launches AI-powered captions for search results to provide more informative snippets and enhance the search experience. The post Bing Employs GPT-4 To Write Custom Search Snippets appeared first on…

Read More »

Search evolved: Exploring the AI-powered world of Google’s SGE

Thanks to AI, search is very much on the move. Generative AI can help us do more in search engines, as Google shows in its Search Generative Experience (SGE). This…

Read More »

Zero click search: the new consumer comfort zone

30-second summary: Zero click search presents advertisers with the opportunity to pro-long budgets during periods when the paid search landscape is hypercompetitive Brands can cash in on zero click searches…

Read More »

SEO in 2021: What your organization’s executives and senior leaders must know

30-second summary: Did you know that 53 percent of trackable web traffic is organic? A study from BrightEdge revealed that search (organic and paid) still delivers more traffic to websites…

Read More »

5 SEO Tips For Bonanza E-Commerce Sellers

As an e-commerce seller, your business depends on your relationship with search engines. Search engines are one of the first stops potential buyers make before purchasing an item. When your…

Read More »