How to Create Evergreen Content Right From the Start

Evergreen content engages and educates readers for longer without a huge amount of effort. Once you master the art of writing “timeless” content, you can ensure your articles, e-books, and…

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Google’s algorithm is amazingly smart and incredibly dumb at the same time

Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time, parts of Google’s algorithm aren’t smart at all. Computers aren’t…

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What does Google do?

How does Google work? What does Google actually do? For many of you, this will be fairly old news. But for everyone who is new to the world of SEO:…

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Duplichecker Review for 2021: Read This Before Using

Duplicate content is a major cause for concern for site owners. Google favors sites with fresh and unique content. The main goal of their search engine is to give the…

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Improving the content SEO fitness of your website!

Sites get bigger. We keep on adding content but tend to forget to clean up. As the web grows older, more and more sites are growing older and bigger as…

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New: Understanding structured data course!

We’ve added a new course to Yoast SEO academy: the Understanding structured data training course! Do you want to explore structured data in depth? Then this course is for you….

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How to analyze on-page copy quality

30-second summary: Content quality is key to high rankings in Google organic but it is not easy to tell what a search crawler may deem high quality. High-quality content is…

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10 tips to improve the quality of your page

Is your page not attracting the number of people you thought it would? Or are you wondering what you can improve to get your page higher up in the search…

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Five great ways responsive web design benefits your SEO

30-second summary: COVID-19 pandemic emphasizing the practicality of internet mobile for all-around daily tasks. Mobile web browsing skyrocketing fuelled by consumer shopping intent. Half the world’s population browsing the internet…

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‘People also ask’ (PAA) feature: Uncovering Google’s hidden gem

30-second summary: Signaling rapid growth, PAA boxes are now present across half of all SERPs. With 75% of PAA results appearing within the top three results in Google, the PAA…

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