The Complete SEO Writing Checklist
A blog post created with search optimization in mind is able to procure its own audience and remain afloat for years to come. Create enough of such posts and you’ve…
Read More »Google Shopping Ads Are Free to Display in Main Search Results via @MattGSouthern
Google is letting retailers run free shopping ads in US search results, which will be displayed in knowledge panels starting this summer. The post Google Shopping Ads Are Free to…
Read More »Off-Page SEO: A Reliable Guide To Boost Your Website Authority
Want to rank higher in search results? Here is a comprehensive guide to using off-page SEO to optimize your web pages.
Read More »Social Media Optimization Tips to Help Your Website Rank
So perhaps you’re in that position of previously having rejected social media as a worthwhile addition to your overall business focus — or maybe you were sold on the value…
Read More »Google Explains How YouTube Search Works via @MattGSouthern
As part of a larger effort to explain how YouTube works, Google published a new page to answer commonly asked questions about YouTube search results. The post Google Explains How…
Read More »The Canva Backlink Empire: How SEO, Outreach & Content Led To A $6B Valuation
This is a complete breakdown of the Canva marketing strategy that helped the brand grow to a $6 billion valuation, generate 20 million monthly active users, and gain customers across…
Read More »How to Start an SEO Company (A-Z Process)
Want to start an SEO company in 2020? You’re in the right place. It doesn’t matter whether you have zero SEO clients or want to get even more. This guide…
Read More »Internal Links for SEO: Best Practices 2020
Internal links are a powerful ranking factor. Not quite as powerful as backlinks, but very much worth your effort. Same as backlinks, internal links can pass link juice and tell…
Read More »47 Deadly SEO Mistakes to Avoid
What SEO mistakes do you need to avoid if you want to maximize your SEO performance in 2020? Well, there are many moving parts in an SEO campaign and it’s…
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