Enhance keyword research with Yoast SEO and Semrush

In SEO, using top tools is key. Yoast and Semrush have joined forces to combine their technologies. This integration benefits WordPress and Shopify users by improving their SEO work. Yoast…

Read More »

Favicons and your online brand: Make sure you stand out!

Favicons are those little icons you see in your browser tabs. When you have many open tabs in your browser, they help you recognize and find the page you were…

Read More »

Google Merchant Center: A guide for ecommerce retailers

Ecommerce businesses always look for ways to improve their online presence to drive sales. Google Merchant Center (GMC) is an essential tool for achieving this, as it helps businesses showcase…

Read More »

How to write conversational content

People nowadays are uninterested in cold and business-like pieces of content. They want something authentic. They want conversations with people. That’s partly why Reddit is grabbing top spots in the…

Read More »

New feature: Yoast AI Generate released on Yoast SEO for Shopify!

It’s the moment you’ve all been waiting for: today, Yoast AI Generate launches on Yoast SEO for Shopify! Yoast SEO’s AI features are designed to ensure all our customers can…

Read More »

The critical role of UX in ecommerce SEO

Online retailers work hard to make their stores stand out from the competition. One of the main points they should focus on is offering the best user experience. Combined with…

Read More »

7 common technical ecommerce SEO mistakes to prevent

Ecommerce mistakes are as common as shopping carts filled to the brim during a Black Friday sale. Why is that, you ask? Well, the ecommerce world is complex. It’s easy…

Read More »

How conversational content can help your marketing efforts

Another way to market your product or service? Really? Yes, we’re really looking into something new today. But don’t worry. It’s not groundbreaking. If you look at how the internet…

Read More »

No, AI-powered search is not built on theft: debunking misconceptions

AI-powered search tools like SearchGPT have sparked both excitement and concern among SEOs. Recently, industry prognosticators have expressed fears about AI-driven tools undermining traditional traffic sources. They worry that widespread…

Read More »

Mastering Google Trends to improve your SEO

Staying on top of things and beating your competitors means staying on top of trends and consumer behavior. Over the years, Google quietly developed a tool that has become a…

Read More »