Mastering Google Trends to improve your SEO
Staying on top of things and beating your competitors means staying on top of trends and consumer behavior. Over the years, Google quietly developed a tool that has become a…
Read More »Google ruled a monopoly; search industry braces for change
In a landmark ruling, a federal judge has declared Google a monopoly, citing the tech giant’s anticompetitive practices in maintaining its dominant position in the search engine market. This decision…
Read More »New feature: Introducing Yoast AI Optimize
Today we’re welcoming Yoast AI Optimize to our family of AI features. The AI features are designed to make SEO tasks easier than ever by harnessing the power of AI….
Read More »Elevating author and publisher entities in SEO
The SEO community has been buzzing following the release of internal Google documents, revealing more details about how author and publisher entities influence search rankings. These insights help you strategically…
Read More »Google’s reversal on third-party cookies: what it means for you
In a happy yet surprising move, Google has announced it will not be phasing out third-party cookies as previously planned. This decision has significant implications for website owners, digital marketers,…
Read More »What is Search Experience Optimization (SXO)?
Today, you have to think beyond simply ranking high on search engines. Users want more than just a simple website visit. Your visitors and customers are looking for an engaging…
Read More »WordPress 6.6: The 6 highlights in this release!
WordPress 6.6 is here and it comes with a suite of new features and improvements. Features that will give you more control over the look of your website, peace of…
Read More »Curbing AI creativity: How to provide effective guardrails
AI models can generate astonishingly creative content. However, their outputs can become cliched, unpredictable, and problematic without proper guardrails. How can we harness their potential while maintaining control? In this…
Read More »Is OSO, organic search optimization, the new SEO?
There’s a new kid in town, and it’s one you want to be friends with: OSO. It stands for organic search optimization, and with the Search Generative Experience rolling out,…
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