What is crawlability?

Ranking in search engines requires a website with flawless technical SEO and great, relevant content. Luckily, the Yoast SEO plugin takes care of (almost) everything on your WordPress site. Still,…

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YouTube SEO: How to use analytics for your video strategy

If you’re trying to optimize your videos to get YouTube ranking them (as well as Google), then you need to do three things. Firstly, you need to understand what’s working….

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Yoast SEO 16.9: An SEO workout to clean up your content

If you want your pages to rank high in the search engines you need to keep your website fit. One way to keep your site in shape is to clean…

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The self-growth opportunities of WordPress

WordPress is one giant self-growth opportunity for the people that use it and contribute to it. A lot of developers in the ecosystem will tell you that they chose this…

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SEO for a new website: the very first things to do

How does a new website start ranking? Does it just magically appear in Google after you’ve launched it? What things do you have to do to start ranking in Google…

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SEO vs Pay Per Click advertising: Which one to choose?

Why is SEO so important? And why will SEO continue to be important in the future? Isn’t it much easier to advertise in order to attract traffic to your website?…

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How to add captions to your videos

Getting captions onto your videos is one of the most important things you can do in order to optimize your videos for search, but it isn’t immediately obvious how to…

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Summer School: Free workshops on SEO and marketing!

Do you want to know how to stand out in Google’s search results? Do you want to brush up on your copywriting skills? Or do you want to know more…

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SEO for sports, fitness and gyms: 5 tips to get you ranking

Sports and fitness SEO is a really tough game. You’ll need to work hard to get those pages ranking (and keep them there). Plus, you probably need to think about…

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WordPress 5.8: Paving the way to Full Site Editing

Yesterday, there was another release of WordPress and once again it’s packed with lots of cool features. This release is a big step in the direction of full site editing….

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