Yoast SEO 16.5: New Social Appearance Templates

Social media are essential tools in every site owner’s marketing toolkit. It is, however, hard to control how your URLs are being shared on Facebook and Twitter. The Social Previews…

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How to timestamp YouTube videos and create Key Moments

Key Moments arrived to Google search in late 2019. They are a feature that enables expansive, prominent video search results, with clickable links to each Chapter in your video. In…

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A successful link building strategy in 6 easy steps

Links are important for SEO. Therefore, link building should definitely be part of your SEO strategy. But more importantly, link building should be part of your growth strategy. As it…

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The beginner’s guide to Yoast SEO

Let’s say you have a website but know little about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool to optimize your site…

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HTTP 503: Handling site maintenance correctly for SEO

Sometimes, your site will need some downtime, so you can fix things or update plugins. Most of the time, this tends to be a relatively short period in which Google…

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Keyword mistakes: 8 pitfalls you can easily avoid

Thinking about the keywords you want to rank for is really the first and foremost step you need to take for your SEO strategy. Still, keyword research can be quite…

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Yoast SEO 16.4: Full readability and word forms for Czech

Over the years, we talked a lot about the importance of readable texts. We want to offer everyone the chance to understand the message that you are trying to bring…

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What is E-A-T (Expertise, Authoritativeness, and Trustworthiness)?

Have you ever looked at a piece of content online and thinking: Hmm, I’m not sure I can trust this? Who wrote this? Why should I believe a word of…

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Google’s MUM understands what you need: 1000x more powerful than BERT

Natural language understanding has been a tough nut to crack, but thanks to Google’s continued investment in AI, it has reached a whole new level. At I/O 2021, Google introduced…

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Contact page mistakes: Five annoying errors to avoid

If you have a website for a business, it’s essential to maintain a good contact page so that (potential) customers can contact you or find your store. Not only is…

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