Google’s algorithm is amazingly smart and incredibly dumb at the same time
Google is really smart, amazingly smart. The algorithm is very close to reading texts like human-beings. At the same time, parts of Google’s algorithm aren’t smart at all. Computers aren’t…
Read More »Yoast Local SEO 13.9: Primary location & shared properties
For local businesses, doing well in the local search results is essential. Luckily, the Local SEO add-on for Yoast SEO is a great help for your business. The plugin makes…
Read More »What does Google do?
How does Google work? What does Google actually do? For many of you, this will be fairly old news. But for everyone who is new to the world of SEO:…
Read More »Contact page examples: What makes a great contact page?
In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own contact page and improve it. For a lot of companies,…
Read More »Preventing your site from being indexed, the right way
We’ve said it way back when, but we’ll repeat it: it keeps amazing us that there are still people using just a robots.txt files to prevent indexing of their site…
Read More »Google’s knowledge panel: What is it and how to get one?
Google’s knowledge panel is the block you’ll find on the right side of your screen in the search results. Nowadays, you’ll see it for a lot of queries. It presents…
Read More »16% off and 16 sweet reasons to love Yoast SEO!
SEO should be for everyone. Everyone -big or small- should have a fair chance in the search engines. That’s why we build software for everyone at Yoast. With WordPress, everybody…
Read More »Yoast SEO 15.9.1: WordPress 5.7 & FAQ schema patches
Today we released a patch release of Yoast SEO, 15.9.1, to prepare for some of the changes in WordPress core. There were two changes in WordPress itself that we needed…
Read More »How to measure the success of your content SEO strategy?
If you want to measure your content SEO strategy’s success, you first need to establish your goals. What’s the purpose of your strategy? Do you want higher rankings? More traffic?…
Read More »WordPress 5.7: What’s new in this release?
Thanks to contributors from all over the world, the improvements to WordPress are never at a standstill. This continuous work on WordPress is reflected in the number of new features…
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