When proceeding down the path of developing a WordPress website, its ease of use and the wide available collection of themes and plugins can lull you into thinking that every WordPress instance is on a level playing field as it relates to SEO. Unfortunately, that’s not always the case. Whether you’re using a prebuilt theme or designing the site from scratch, it’s almost inevitable that you will need to further optimize your WordPress site for SEO.
In our guide, we’re going to walk you through the many aspects of optimizing your WordPress site for SEO. By the end of this guide, you will be more informed and empowered to optimize your WordPress website. When done right, this process will ensure better overall rankings and visibility in search.