Google AI Mode Is Here, But You Can’t Track It Properly
Google just rolled out AI Mode to US users. I was testing if the clicks would show in Google Search Console, without any success. A post by Tom Critchlow on…
Read More »Google Gemini Upgrades: New AI Capabilities Announced At I/O via @sejournal, @MattGSouthern
Google Gemini upgrades include Chrome integration, Live visual tools, and enhanced 2.5 models. Learn how these AI advances could reshape your marketing strategy. The post Google Gemini Upgrades: New AI…
Read More »The B.R.E.W. Framework: How We Decide Which Marketing Ideas to Pursue
New technologies, channels, strategies, and tactics are constantly emerging. It’s impossible for any team to pursue every idea. What do you do then? How do you vet each idea and…
Read More »LLMO Is in Its Black Hat Era
That’s where we are with optimizing for visibility in LLMs (LLMO), and we need more experts to call out this behavior in our industry, like Lily Ray has done in…
Read More »Google Expands AI Features in Search: What You Need to Know via @sejournal, @MattGSouthern
Google AI Mode rolls out in US Search with Gemini 2.5 integration, AI overviews expand to more languages. + more announcements from I/O. The post Google Expands AI Features in…
Read More »Insights From 55.8M AI Overviews Across 590M Searches—A Study by Ahrefs
In traditional Ahrefs fashion, I wanted to do the largest data study ever done on AIOs to see what we could learn and share with the marketing community. For a…
Read More »How To Automate SEO Keyword Clustering By Search Intent With Python via @sejournal, @andreasvoniatis
Group keywords by search behavior using Google’s own SERPs. A hands-on Python approach for scalable, intent-based clustering. The post How To Automate SEO Keyword Clustering By Search Intent With Python…
Read More »74% of New Webpages Include AI Content (Study of 900k Pages)
At Ahrefs, our machine learning team has built an AI content detector (codenamed bot_or_not). We’re about to release the AI content detector for Ahrefs customers to use, so we decided…
Read More »6 Best Social Media Management Tools (Tried & Tested)
There are many tools that let you schedule content across different social media platforms. But: Not all of them are built to match your unique workflow. Some focus on collaboration,…
Read More »How to Create Web 2.0 Backlinks
In this guide, I’ll show you how to create simple … Keep Learning > The post How to Create Web 2.0 Backlinks appeared first on Gotch SEO Academy.
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