Home SEO Google: Invalid Ad Traffic From Deceptive Serving Down 40% via @sejournal, @MattGSouthern Google: Invalid Ad Traffic From Deceptive Serving Down 40% via @sejournal, @MattGSouthern Andrew M Aug 13, 2025 comments off Tweet on Twitter Share on Facebook Google+ Pinterest Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers. The post Google: Invalid Ad Traffic From Deceptive Serving Down 40% appeared first on Search Engine Journal. Alphabet Inc. Google Search Engine search engines