Why You Should Audit Your YouTube Channel

How do you ensure your YouTube channel is reaching the right audience and helping you achieve your marketing objectives? By performing a YouTube audit. With over 2 billion active users,…

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YouTube Shares 3 Keyword Research Tips For Videos via @MattGSouthern

YouTube offers advice on competitive keyword research for videos, and answers a number of other questions about its search and discovery algorithm. The post YouTube Shares 3 Keyword Research Tips…

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Facebook Pages Redesigned, 5 New Features Added via @MattGSouthern

Facebook is rolling out a redesigned layout for Pages along with new features to help foster community building and achieve business objectives. The post Facebook Pages Redesigned, 5 New Features…

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Google Clarifies Passage-Based Ranking, 2020 Clockscars & This Week’s Digital Marketing News [PODCAST]

The Marketing O’Clock team dives into Google’s plans for passage-based ranking, TikTok and Instagram Reel’s entrance into Google Discover, and more! The post Google Clarifies Passage-Based Ranking, 2020 Clockscars &…

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Snapchat Year in Review: 20 Stats for UK Marketers via @MattGSouthern

A report published by Snapchat is filled with statistics UK marketers can use to better understand the app’s avid users. The post Snapchat Year in Review: 20 Stats for UK…

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Paid Media Marketing in 2021: 8 Changes Marketers Should Make via @johnelincoln

A new year can mean a new paid media strategy. Learn eight changes marketing professionals must implement into their 2021 digital marketing plan. The post Paid Media Marketing in 2021:…

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Healthcare SEO Fundamentals to Grow Your Medical Practice via @krisjonescom

Want to outrank your competition in search and drive more traffic to your medical website? Learn the most up-to-date strategies for good SEO. The post Healthcare SEO Fundamentals to Grow…

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Need to step up your social media marketing? Follow this recipe

30-second summary: Brands face increasing challenges to capture audiences’ attention with paid posts as users learn to scroll past sponsored content. Advertising spending has dropped during the pandemic, meaning there’s…

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What a chaotic digital media landscape means for advertisers as 2020 ends

30-second summary: Between the election, a pandemic, protests against racial injustice, and an unusual holiday season, brands face no shortage of challenges communicating their messages. Media buyers have been competing…

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5 Benefits to Using Visual Content in PDF Marketing Materials via @martinibuster

Research shows that images can increase sales. This is why you should add them to your PDF marketing materials. The post 5 Benefits to Using Visual Content in PDF Marketing…

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