How to write a blog post: A step-by-step guide from preparation to publication
Writing a successful blog post all comes down to the proper preparations. It starts before you even begin writing: what do you want to say and to whom do you…
Read More »10 Advanced SEO tactics to drive more traffic to your website
30-second summary: SEO has evolved to cover a wide range of efforts that contribute to traffic generation. The easiest way to improve search visibility is to have an arsenal of…
Read More »Page experience: a new Google ranking factor
A couple of weeks ago, Google announced Web Vitals — a new set of metrics to measure the speed and user experience of websites. Last week, Google announced that these…
Read More »Searching without result: Insights from zero result searches
When users search on your website and find no results, that’s usually a bad experience. But if you track these “zero result searches”, you might find yourself with data that…
Read More »What is keyword stemming?
Google can read and analyze texts very well. It understands that walk, walks and walking all boil down to the same thing. Also, Google knows that baby is basically the…
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