New: Futureproof your website for the agentic web with Yoast SEO Schema Aggregation
In November 2025, Yoast announced a collaboration with NLWeb, an open web protocol developed by Microsoft designed to simplify building conversational interfaces for the web. Today, we are proud to…
Read More »Recap of the February 2026 SEO Update by Yoast
The February 2026 SEO Update by Yoast is part of our monthly webinar series covering the latest developments in search and AI. In each session, we review the most important…
Read More »What is NLWeb (Natural Language Web)?
Natural language is quickly becoming the default way people interact with online tools. Instead of typing a few keywords, users now ask full questions, give detailed instructions, and are starting to expect clear, conversational answers. So, how can you make sure your content provides the answer to…
Read More »Why does having insights across multiple LLMs matter for brand visibility?
Search today looks very different from what it did even a few years ago. Users are no longer browsing through SERPs to make up their own minds; instead, they are…
Read More »Recap: The January 2026 SEO Update by Yoast
The January 2026 SEO Update by Yoast is part of our monthly webinar series covering the latest developments in search and AI. In each session, we review the most important…
Read More »Choosing the right WordPress SEO plugin for your business – Yoast vs Rank Math
Key Takeaways Choosing an SEO plugin like Yoast SEO impacts your online presence and future growth. Yoast offers reliability with over 15 years of experience and millions of active installations,…
Read More »New: Track brand visibility in Gemini with Yoast AI Brand Insights
Yoast AI Brand Insights now lets you track how your brand appears in Google’s Gemini. You can see your Gemini data alongside ChatGPT and Perplexity, all in one dashboard. With a single analysis,…
Read More »SEO in 2026: Key predictions from Yoast experts
If there’s one takeaway as we look toward SEO in 2026, it’s that visibility is no longer just about ranking pages, but about being understood by increasingly selective AI-driven systems….
Read More »The 2025 SEO wrap-up: What we learned about search, content, and trust
SEO didn’t stand still in 2025. It didn’t reinvent itself either. It clarified what actually matters. If you followed The SEO Update by Yoast monthly webinars this year, you’ll recognize…
Read More »What is a redirect? Types, how to set them up, and impact on SEO
Ever clicked a link and landed on a “Page Not Found” error? Redirects prevent that. They send visitors and search engines to the right page automatically. Redirects are crucial for…
Read More »
